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Coachella Valley Canna Week

  • 13 Mar 2025
  • 15 Mar 2025
  • Coachella Valley

CVCAN and Applegarth Strategies Present:

A multi-day celebration of cannabis-themed educational sessions, experiences, and activities.  An awareness campaign of local industry and craft, positioning the Coachella Valley as the Napa Valley of premium indoor cannabis flower including stories of medical cannabis genetics, wellness, and sustainable indoor ag innovation.

CV Canna Week Events:

March 13 - Thursday - Kick Off Event - Let's Talk Canna Tourism

B2B kickoff event for an audience of hospitality and tourism

professionals and businesses, economic development departments, and cannabis industry stakeholders throughout the Coachella Valley.

Presentations by Brian Applegarth of Applegarth Strategies and Visit Greater Palm Springs.


Mizell Center - Palm Springs 5pm to 7pm - Light Refreshments


March 13 - Thursday - After Party -

B2C cannabis industry party at the 420 Bank & Lounge with The Beard Bros. Live music performances, a Canna-Week of Coachella Valley brands, canna cocktails and community.


420 Bank & Lounge - Palm Springs 7:30 to 10pm - Light Refreshments


March 14 - Friday - Safe Cannabis Consumption by Holistic Caring & The Green Nurse -

An educational session for the canna-curious aging demographic, wellness and medical consumers with RN's Elisabeth Mack and Sherri Mack.


Mizell Center - Palm Springs 9:30am to 11:00am - Light Refreshments


March 14 - Friday - The Cannabis Trail Short-Doc Series -

A cultural award-winning documentary film screening at a cannabis lounge with a large screen, a film that shares history of cannabis in California and raising funds for a Palm Springs Pride.


Location and Time TBD


March 15 - Saturday - Ask the Green Nurse by Holistic Caring & The Green Nurse -

An educational session for the canna-curious aging demographic, wellness and medical consumers with RN's Elisabeth Mack and Sherri Mack.


Mizell Center - Palm Springs 9:30am to 11:00am - Light Refreshments


March 15 - Saturday - Closing Sesh

Closing Lounge Party Sesh w/ the Beard Bros at Double Eye Cannabis Lounge. An end of Canna-Week celebration, a gathering of local cannabis industry leaders, brands, and craft producers in the Coachella Valley.


Double Eye Dispensary & Lounge - Cathedral City 4pm to 7pm -

Light Refreshments & Smash Burgers (First Come First Served)




     COACHELLA VALLEY CANNABIS         ALLIANCE NETWORK

Call us at:
760-218-5447

Mailing Address:
14080 Palm Dr, Suite D-457
Desert Hot Springs, CA, 92240

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